The Archive

All Episodes

Every conversation in one place — 30 episodes tracking where the money moves across media, advertising and ad-tech. No spin, just the numbers.

30 Episodes
Ad-Tech · No. 03029:28

Positioning: How to be chosen in the AI era

With Paul Evans

TV · No. 02829:55

Barb's New CEO on Streamers, Google and the Future of JICs

With Caroline Davey & Luca Vannini

Ad-Tech · No. 02722:53

The DSP Squeeze and Nike's Doom Loop

Justin Lebbon

Media · No. 01635:40

AI, Agility & Growth: The new agency playbook

With Ali Reed

Media · No. 00841:19

Can premium survive and thrive?

Justin Lebbon

Media · No. 00738:32

Markets, War and the Growth Problem

Justin Lebbon

Media · No. 00528:25

The future of media currencies in the platform era

With Justin Sampson

Media · No. 00132:55

The 2026 Predictions Podcast

Justin Lebbon

Media · No. 5:12

Kelly Williams in Cannes 2025

Justin Lebbon