A detailed overview of Lantern, which is an outcomes based measurement solution, deployed by the 3 main commercial broadcasters in the UK
Barb’s long-anticipated data measuring the “most-watched” 200 YouTube channels —designed to provide some context against how TV is traditionally measured for currency—is finally out!
ITV's path for growth includes addressability, SME opportunity and streaming
Interview with the largest broadcaster in Holland about their strategy to return to growth